When to Rebrand and 5 Steps to Do It Well

Debbie Capen, Executive Director of MiraVia, a maternity housing program for college students, walks us through her journey of rebranding a previously long-standing brand and what she learned along the way. Wondering if your maternity home or pregnancy center is due for a brand refresh and where to start? This conversation walks you through 5 steps to rebranding with excellence! This episode is sponsored by Heart & Home — Sign up here! https://www.heartbeatservices.org/affiliates/subscriptions Heartbeat International provides a forum to express a marketplace of ideas for an audience of life-affirming pregnancy help organizations and those who support such organizations.  The ideas, views and opinions expressed in this presentation are those of the presenter and may or may not reflect advice, opinions, policies or views of Heartbeat International, Inc. Presenters come from a wide range of experiences and backgrounds, inside and outside of the Pregnancy Help Movement.  We encourage listeners or viewers to do their own additional research and discern for themselves how to apply the materials presented. Share Post Share