When to Upend the Status Quo?: #6

The default effect is a strategy used in marketing with great success. It is very human to go with the 'status quo'. There is a natural brain benefit, because all of these little decisions can results in mental/decision fatigue. In investing it maybe necessary to overcome the default by reconstructing the entire portfolio, to reconsider the current stance and possibly make changes. Opting out or making a new decision is fatiguing, but going with the status quo can have a nefarious effect. BUY “Understanding Behavioral BIA$” http://amzn.to/2XHtsOE | NEW Behavioral Finance BOOK | Behavioral finance advice and solutions. #mentalModels Behavioral finance advice Visit mentalmodelspodcast.com for more insights. This book will help you overcome the biases that are keeping you from investment success! Authored by Daniel Krawczyk, Ph.D. & George Baxter, JD, CFA your hosts of Mental models Podcast. Published by Business Expert Press Behavioral Finance Book AVAILABLE NOW ON AMAZON http://amzn.to/2XHtsOE Do you want strategies to make better financial decisions? Do you need a translational guide to Thinking Fast and Slow? Do you want to be a better investor and earn more money? If you said yes to any or all of the above questions then this book is for you! #understandingBehavioralbias