When you don't know what you don't know

In this episode, host Gilly Woodhouse, an accomplished author and business coach, discusses Bob, a clinic owner striving to improve his clinic's operations, increase patient bookings, and enhance profitability. Bob faced numerous challenges and uncertainties about his clinic's potential. Gilly highlights their collaborative efforts to identify areas for improvement and the importance of seeking external guidance. They introduce the "90 Day Post Summer Reboot" programme, designed to help clinic owners implement tailored action plans. The episode underscores recognising knowledge gaps and the value of external support in optimising business practices for better efficiency and revenue.Introduction to Bob's Challenges (00:00:02)Bob has a good clinic but feels it can improve; he questions what he doesn't know.Identifying Unknowns (00:01:45)Bob recognises various areas needing improvement but lacks the knowledge to make changes.Deep Dive into Clinic Operations (00:03:32)The speaker conducts an analysis of Bob's clinic to identify inefficiencies and profitability opportunities.Initial Planning Meeting (00:03:32)Bob expresses anxiety; the discussion shifts to business foundations and revenue generation strategies.Revenue Generation Ideas (00:03:32)The speaker shares ideas that could significantly increase Bob's revenue and community health impact.Training Session with Bob's Team (00:05:08)Bob and his team undergo training on effective marketing methods to improve clinic operations.Results of Implemented Changes (00:05:08)Bob's clinic experiences increased bookings and improved patient reviews after implementing new strategies.Launch of the 90 Day Post Summer Reboot (00:05:08)The speaker introduces a program to help clinic owners create personalised action plans for improvement.BEST MOMENTS"What is it that I don't know which could elevate this practice even further? What am I missing which would increase my turnover?""Just one idea and a few small adjustments could generate four times my consulting fees.""For example, his previously quiet massage therapist suddenly getting nine rebookings, meanwhile his five-star Google reviews shot up by 15 in one day."VALUABLE RESOURCESAre You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.CONTACT METHODhttps://www.instagram.com/gillywoodhouse/[email protected]://facebook.com/Osteobiz/ABOUT THE HOSTSince 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.This show was brought to you by Boost and Bloom.