Where AI Actually Pays Off in Hospitality, and What Owners Should Demand - Ben Rafter, Hotel Equities

In this episode, Ben Rafter, CEO of Hotel Equities, shares where he believes AI is already delivering measurable results in hospitality and why operational applications are advancing faster than guest-facing experiences. He explains how Hotel Equities evaluates and tests new technology through HE Labs, the questions hotel owners should ask when selecting a management company, and where he sees AI driving hotel performance in the years ahead.Learn more: HE Labs by Hotel EquitiesHotel Equities CEO: Here’s Which Technologies Can Actually Lift Owner Margins [Skift]Previously on the show:What Happens When a Tech CEO Leads a Hotel Company - Ben RafterTech CEO-Turned-Hotel CEO Shares Tech Advice - Ben Rafter A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands