Where is all the revenue in beacons?
If 2014 was the year of beacon awareness and 2015 was the year of the rollout, will 2016 be the year of beacon revenue? If so, how will they earn and for which industries will they earn for? Chuck highlights a recent ABIresearch study that shows this but then offers his own thoughts on where the REAL revenue will come from.
An episode of the UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things podcast, hosted by Rob Woodbridge, titled "Where is all the revenue in beacons?" was published on August 6, 2015.
August 6, 2015 · UNTETHER.tv - Mobile strategy and tactics (video) | Pervasive Computing | Internet of things
Summary
If 2014 was the year of beacon awareness and 2015 was the year of the rollout, will 2016 be the year of beacon revenue? If so, how will they earn and for which industries will they earn for? Chuck highlights a recent ABIresearch study that shows this but then offers his own thoughts on where the REAL revenue will come from.
Episode Description
If 2014 was the year of beacon awareness and 2015 was the year of the rollout, will 2016 be the year of beacon revenue? If so, how will they earn and for which industries will they earn for? Chuck highlights a recent ABIresearch study that shows this but then offers his own thoughts on where the REAL revenue will come from.
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