EPISODE · May 14, 2025 · 12 MIN
Where Marketing Goes to Thrive... or Die
from CX RIOT RADIO · host David Powers
Let's break down why your call center is the hidden engine of your business—and why ignoring it is costing you serious money.You’re spending thousands on marketing to generate leads, but those leads are only as good as the team answering your phones. This episode dives into:✅ The real ROI of customer service✅ How the call center drives customer loyalty and repeat business✅ What happens when your frontline team is undertrained or undervalued✅ The shocking lifetime value you're losing with every missed or mishandled call✅ Why cutting customer service during slow seasons is a long-term business killerWhether you’re a business owner, GM, or operations leader in the trades—this message is for you. It’s time to protect, invest in, and elevate your call center. Because it’s not just about bookings—it’s about building a brand customers trust for life.
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Where Marketing Goes to Thrive... or Die
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