Where should brands actually invest today? episode artwork

EPISODE · Mar 12, 2026 · 1 MIN

Where should brands actually invest today?

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

73% of brands struggle to measure AI-driven search visibility effectively. Malte Landwehr, CMO and Chief Product Officer at Peak AI, shares proven methodologies for tracking discoverability beyond traditional traffic metrics. He outlines self-reported attribution frameworks for measuring AI search impact and systematic prompt selection strategies that leverage existing customer data from support tickets, sales transcripts, and website interactions to optimize for multiple personas across different funnel stages.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Mar 12, 2026

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Where should brands actually invest today?

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This episode was published on March 12, 2026.

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