Where the Logo Ends
from You're A Natural Hosted by You're A Natural
GOTS — the Global Organic Textile Standard — wrote down the boundary of its job in plain language on its first body page: criteria for low-impact chemical inputs. Not soil-return. Not biodegradation. The label compresses that fifty-page scope into one word: organic. The consumer reads soil-return when the standard says nothing of the kind. In this episode, we debate: Is the gap between what GOTS certifies and what the consumer infers from "organic" a structural failure of the certification system — or a defensible, honest scope choice by a standard that named its own boundary? We unpack 6 concepts you will need before reading the article: Section 1.2.6 — The Standard's Own Sentence, The Logo Compression Problem, The Thirteen Confirmations, The Certifier That Doesn't Exist, Articulation by Exclusion (V8.0), and The Self-Stabilising Fee Architecture. This is part 2 of 3 in The Compost Problem series. Episode 1 ("The Dye Beneath") covered the chemistry — how reactive dyes bond to cotton and what the soil inherits. This episode examines the rules — what the standard actually says and why the gap persists. Related episodes: The Dye Beneath, The Certification Void Topics: GOTS certification, organic cotton, textile standards, certification scope, biodegradability, compost, voluntary standards, eco-labels, consumer trust, greenwashing Read the full article: youreanatural.com/consumer-intelligence/where-the-logo-ends
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