Where to Really Spend on Marketing with Paul Cooper, Chief Operating Officer

from Enterprise Alchemy · host Leadership Success

Distribution vs. MarketingIn this engaging episode, Paul Cooper, the Chief Operating Officer of Cinch shares insights on transforming the media landscape. Paul emphasizes the significance of distribution over marketing, the challenges businesses face in a changing economy, and the role of AI in shaping future strategies.

Episode metadata supplied by the publisher feed · Published Aug 20, 2025

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Where to Really Spend on Marketing with Paul Cooper, Chief Operating Officer

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