EPISODE · Feb 12, 2019 · 6 MIN
Which Matters the Most: Features or Benefits?
from UX Insights - User Experience Leadership and Strategy · host Paul Boag
Each episode of Digital Insights is based on the articles of Paul Boag. To read the post related to this post go to: https://boagworld.com/working-in-web/features-or-benefits/
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What this episode covers
How we articulate our features and benefits through our websites throws up an interesting discussion about how we approach online copy.
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Which Matters the Most: Features or Benefits?
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This episode is 6 minutes long.
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This episode was published on February 12, 2019.
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