White Guys Gamed the Weed DEI Program with Chris Roberts episode artwork

EPISODE · Nov 19, 2025 · 45 MIN

White Guys Gamed the Weed DEI Program with Chris Roberts

from Sad Francisco · host Toshio Meronek, Tyger Ligon, Chris Roberts

San Francisco tried to atone for the war on drugs with a DEI program for recreational weed store owners. In the end, the real winners were rich white dudes like London Breed's old roommate, Conor Johnston. Chris Roberts—America's top cannabis journalist and historian reporting from America's number-one cannabis producing region—returns. We go deep on his recent Chronicle piece detailing how it all went wrong. - "San Francisco's first 'equity' weed store was an epic failure. City Hall insiders may still pocket millions" sfchronicle.com/bayarea/article/marijuana-weed-legal-shop-haight-21063653.php "White Weed Entrepreneurs Are Gaming Programs Meant to Help People of Color" (Chris for Vice) vice.com/en/article/white-weed-entrepreneurs-are-gaming-programs-meant-to-help-people-of-color/ Previous episode with Chris, on the radiation disaster at Hunter's Point patreon.com/posts/radiation-at-132819458 - Sad Francisco is produced by Toshio Meronek and edited by Tyger Ligon. Support the show and get new episodes early on Patreon: https://patreon.com/sadfrancisco   

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White Guys Gamed the Weed DEI Program with Chris Roberts

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This episode was published on November 19, 2025.

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San Francisco tried to atone for the war on drugs with a DEI program for recreational weed store owners. In the end, the real winners were rich white dudes like London Breed's old roommate, Conor Johnston. Chris Roberts—America's top cannabis...

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