EPISODE · Jan 5, 2016
Who Are The Ubers of Energy & How Do They Create Brands?
from Energy Efficiency Markets Podcast · host realenergywriters
In this podcast, Fridrik Larsens, CEO of Larsen Energy Branding--likely the first CEO in the world to get a Ph.D in energy branding—defines energy branding and explains why many companies are doing a bad job of establishing a clear, consistent and compelling brand.
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Who Are The Ubers of Energy & How Do They Create Brands?
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