EPISODE · Apr 30, 2022 · 41 MIN
Who Says You Can't be OLD and DIY?! - #64
from The Thrift Diving Podcast · host Serena Appiah
I had a thought this week, "It would suck to get old and not be able to DIY anymore." It got me thinking about why home and garden companies don't market very much to Gen X'ers and Baby Boomers (especially women!), when the groups are more likely to have the time and income to afford to buy the tools and materials needed for DIY and home improvement projects. If we're not being marketed to, does that also mean that we're not in mind when they design these tools and products? As we age, if we have more physical limitations, will there be tools and products that can accommodate our arthritic hands, bad eyes, and achy knees and back? In this episode, I'll also share some of my favorite tools and products that are easier to use if you have any of those physical limitations!Read the blog post: 10 Pain Free Tools for the DIY Baby Boomer.Click to send me an email or send the email to [email protected] me on Instagram @ThriftDiving to stay connected!WANT TO LEARN TO USE POWER TOOLS? I'm creating an online power tools 101 course to help you get over the fear and intimidating of using tools to become empowered with power tools! Sign up here for more info! https://thriftdiving.com/toolsArticles Referenced:https://bobcutmag.com/2022/03/26/home-depots-target-market-demographics/https://querysprout.com/home-depot-target-market-demographics/https://nypost.com/2019/06/06/millennial-dads-have-pathetic-diy-skills-compared-to-baby-boomers/https://www.businessinsider.com/typical-home-depot-shopper-demographic-middle-aged-white-man-2021-8Subscribe to my email list for 5 ebooks, printable, and checklists: https://thriftdiving.com/subscribeSubscribe to my YouTube channel:https://www.youtube.com/user/thriftdivingLet’s Connect!YouTubeSupport the showWANT TO LEARN TO USE POWER TOOLS? I'm creating an online power tools 101 course to help you get over the fear and intimidating of using tools to become empowered with power tools! Sign up here for more info! https://thriftdiving.com/toolsSubscribe to my email list for 5 ebooks, printable, and checklists: https://thriftdiving.com/subscribeSubscribe to my YouTube channel:https://www.youtube.com/user/thriftdivingLet’s Connect! Blog YouTube Instagram Facebook Pinterest TikTok Twitter
What this episode covers
I had a thought this week, "It would suck to get old and not be able to DIY anymore." It got me thinking about why home and garden companies don't market very much to Gen X'ers and Baby Boomers (especially women!), when the groups are more likely to have the time and income to afford to buy the tools and materials needed for DIY and home improvement projects. If we're not being marketed to, does that also mean that we're not in mind when they design these tools and products? As we age, if we ...
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Who Says You Can't be OLD and DIY?! - #64
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