EPISODE · Dec 15, 2020 · 24 MIN

Who Should You Pitch at Big Publications?

from Content and Conversation: Organic Growth Insights from Siege Media · host Amanda Pell, Caroline Gilbert, Sarah Hollenbeck, Siege Media

Show Notes:1:40: How to think about pitching titles at different media types2:30: Is there a typical “newsroom” make up?3:00: What editors, managing editors, staff editors and more do6:15: Pitching print vs. digital and different titles you’ll run in to7:45: Considering national vs. regional vs. local media9:20: Byline attribution in media11:00: Emailing “tips@” when you have no other option12:12: Is television a good avenue for link building?16:46: Is radio a good avenue for link building?20:34: How to handle pitching freelancers or contributorsShow Links:Follow Amanda on TwitterFollow Sarah on LinkedInFollow Caroline on LinkedInSend us an email Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing

Episode metadata supplied by the publisher feed · Published Dec 15, 2020

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What this episode covers

Editors, Writers and Contributors, oh my! Have you ever spent way too long staring at a masthead asking yourself, "do I pitch the managing editor? The staff writer? The editor-in-chief?" This week we talk to Senior Content Marketing Specialist Sarah Hollenbeck and Content Marketing Specialist Amanda Pell on their experience working at publications like Upworthy and PC Mag and their tips for pitching different media outlets.