Who wins when the deal closes?

Are you tired of celebrating sales wins that feel hollow? I used to think landing consulting deals was about the money and personal victory - until I realized I was missing something profound. Every time we close a deal, it's not just about our revenue; it's about the transformative journey our clients are about to embark on. Their success ripples out to affect their families, employees, and communities in ways that far outlast our engagement. I've discovered that when you shift your focus from winning deals to creating lasting impact, you not only serve your clients better - you build a more successful and fulfilling consulting practice.Show notes: Discover why the most successful consulting businesses aren't primarily motivated by money (and why they end up making more because of it) Learn the crucial mindset shift that separates average consultants from extraordinary ones - and how it transforms both sales conversations and client outcomes Explore the "ripple effect" of consulting work: how one engagement can transform not just a business, but families, communities, and beyond Uncover the dangerous trap of "wanting it more than the client" and why it's a red flag you need to watch for Find out why traditional "sales conversations" might be holding you back, and how to transform them into powerful enrollment interviews that qualify the right clients Master the specific questions top consultants use to uncover true client motivation and ensure perfect fit