EPISODE · Sep 4, 2025 · 7 MIN
Whose Logo Wins - Columbia Sportswear or Columbia University?
from Passage to Profit Show - Road to Entrepreneurship · host Richard and Elizabeth Gearhart
In this segment of "Intellectual Property News" on Passage to Profit Show, we dive into a fascinating trademark clash: Columbia Sportswear vs. Columbia University. What happens when a global outdoor brand and an Ivy League institution both stake their claim to the same name on apparel? From contracts and logos to brand confusion and regional recognition, our panel unpacks the controversy, explores both sides of the argument, and reveals what this unusual dispute teaches us about intellectual property, branding, and business strategy. Richard Gearhart and Elizabeth Gearhart, co-hosts of Passage to Profit Show have this discussion with Mike Silvestrini from Energea, Pavitra Anakru from DealMagik and Stan Lucien from SKYBRIZ. Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.
What this episode covers
In this segment of "Intellectual Property News" on Passage to Profit Show, we dive into a fascinating trademark clash: Columbia Sportswear vs. Columbia University. What happens when a global outdoor brand and an Ivy League institution both stake their claim to the same name on apparel? From contracts and logos to brand confusion and regional recognition, our panel unpacks the controversy, explores both sides of the argument, and reveals what this unusual dispute teaches us about intellectual property, branding, and business strategy. Richard Gearhart and Elizabeth Gearhart, co-hosts of Passage to Profit Show have this discussion with Mike Silvestrini from Energea, Pavitra Anakru from DealMagik and Stan Lucien from SKYBRIZ. Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.
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Whose Logo Wins - Columbia Sportswear or Columbia University?
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