Why 2022’s a big year for B2B

Episode 12 of the B2B Marketing Needs Don Draper podcast, hosted by True, titled "Why 2022’s a big year for B2B" was published on January 12, 2022 and runs 28 minutes.

January 12, 2022 ·28m · B2B Marketing Needs Don Draper

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Episode Description

Cos Mingides & Richard Parsons are the Co-founders at True and the minds behind the B2B Needs Don Draper podcast. Returning back on the show to talk about what we have learnt from our guests, the state of the industry, the latest research from The B2B Institute and discuss why 2022's a big year for B2B.

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