Why 2025 Peak Season Will Break You (Unless You’re Ready)

In this episode of Supply Chain Now, hosts Scott Luton and Tevon Taylor chat with Lori Boyer, Head of Content Marketing at EasyPost and host of Unboxing Logistics, to discuss what’s ahead for Peak Season 2025, and why it may be the most unpredictable one yet.They explore the key challenges brands are facing, from rising shipping costs and tariffs to shaky consumer confidence and outdated systems. Lori shares findings from EasyPost’s latest research, offering practical ways retailers can build flexibility into their operations and stay ahead of volatility. You’ll hear why microsurges are reshaping peak season, and why diversifying your carrier mix could make all the difference. For supply chain pros, brand leaders, and operators heading into the busiest time of year, this episode is packed with takeaways you can actually use to stay agile and win peak season, and not just survive it.Jump into the conversation:(00:00) Intro (01:51) Special guest introduction: Lori Boyer (02:39) Unboxing Logistics and EasyPost (07:18) Challenges in the supply chain industry (11:21) External pressures on brands (19:34) Consumer confidence and spending trends (25:52) The rise of microsurges (29:20) Importance of communication and data (33:13) Carrier landscape shifts (39:22) Overcoming legacy systems for peak successResources:Connect with Lori Boyer: https://www.linkedin.com/in/loribboyer/ Learn more about EasyPost: https://www.easypost.com/ Check out Unboxing Logistics: https://www.easypost.com/podcast 5 Ways to Win Peak 2025 with Easy Post: https://bit.ly/3IgVFrbAre you ready for Peak Season? Episode with Forrester: https://bit.ly/4ljviiIConnect with Scott Luton: https://www.linkedin.com/in/scottwindonluton/Connect with Tevon Taylor: https://www.linkedin.com/in/tevontaylor/overlay/contact-info/ Learn more about Supply Chain Now: https://supplychainnow.com Watch and listen to more Supply Chain Now episodes here: https://supplychainnow.com/program/supply-chain-now Subscribe to Supply Chain Now on your favorite platform: https://supplychainnow.com/join Work with us! Download Supply Chain Now’s NEW Media Kit: https://bit.ly/3XH6OVkWEBINAR- Transforming Operations: Flowers Foods Unveils Its Digital Supply Chain Revolution: https://bit.ly/44b8GKdWEBINAR- Tariff Watch - Unpacking the Latest Updates: https://bit.ly/3FvL2zNWEBINAR- When to Walk Away from Warehouse AI - and When to Go All In: https://bit.ly/4dFgCYqWEBINAR- Real Stories: How Digital Planning Helped Australia’s Leading Packaging Manufacturer Unlock Millions in Capex: https://bit.ly/3TsxBUFWEBINAR- Unleash Your Inner Pioneer: How to Transform How You Lead: https://bit.ly/45X3ax3WEBINAR- Still in the Dark? 4 Shipping Visibility Fails You Can’t Afford This Peak: https://bit.ly/44g0NEiWEBINAR- Strengthening Fraud Defenses Through Tracking and Digital Visibility: https://bit.ly/4eiZ6t3WEBINAR- From Legacy to Leading Edge, Morgan Foods’ Supply Chain Journey: https://bit.ly/3IcDDGkWEBINAR- Tomorrow’s Factory is Already Here: https://bit.ly/45QMGqoThis episode was hosted by Scott Luton and Tevon Taylor and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton. For additional information, please visit our dedicated show page at: https://supplychainnow.com/2025-peak-season-will-break-you-1452 The content in this episode, including all audio, videos, visuals, and graphics, is the property of Supply Chain Now and is protected by copyright law. Unauthorized use, reproduction, distribution, modification, or re-uploading of this content in any form is strictly prohibited without explicit written permission from Supply Chain Now.For licensing inquiries or permissions, please contact us at [email protected]© 2026 Supply Chain Now. All rights reserved. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.