Why 86% of Your Deals Are Dying (It's Not Your Reps) episode artwork

EPISODE · Feb 23, 2026 · 16 MIN

Why 86% of Your Deals Are Dying (It's Not Your Reps)

from The Revenue Vault: Inside the minds of sales leaders who build unstoppable revenue engines. · host Venli Consulting Group

Quota attainment stuck at 42%? After analyzing 15+ sales reports from Gong, Gartner, and RepVue (tens of thousands of salespeople, hundreds of companies), here's what's broken in B2B sales 2026: traditional playbooks don't work, buyers changed (70% of journey happens before sales contact), AI moved from experimental to essential (96% adoption), massive sales leadership gap (only 10% of CEOs think CSOs are AI-savvy), yet $36 trillion B2B opportunity exists. Five strategic imperatives for CROs and Sales VPs.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.If you’re serious about driving results, this is your playbook.👉🏼 Want to uncover your biggest hidden revenue leaks? ⁠Get our free diagnostic kit here.⁠👉🏼 Want to double revenue without increasing your headcount? ⁠Click here.⁠Follow Marcus Chan’s Socials:⁠LinkedIn⁠ | ⁠YouTube⁠ | ⁠Instagram⁠ | ⁠TikTok⁠ | ⁠Venli⁠

Quota attainment stuck at 42%? After analyzing 15+ sales reports from Gong, Gartner, and RepVue (tens of thousands of salespeople, hundreds of companies), here's what's broken in B2B sales 2026: traditional playbooks don't work, buyers changed (70% of journey happens before sales contact), AI moved from experimental to essential (96% adoption), massive sales leadership gap (only 10% of CEOs think CSOs are AI-savvy), yet $36 trillion B2B opportunity exists. Five strategic imperatives for CROs and Sales VPs.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.Welcome to The Revenue Vault powered by Venli, where top Sales VPs, CROs, and revenue leaders share exactly how they build high-performance revenue engines from systems and sales plays to leadership moves that actually work.If you’re serious about driving results, this is your playbook.👉🏼 Want to uncover your biggest hidden revenue leaks? ⁠Get our free diagnostic kit here.⁠👉🏼 Want to double revenue without increasing your headcount? ⁠Click here.⁠Follow Marcus Chan’s Socials:⁠LinkedIn⁠ | ⁠YouTube⁠ | ⁠Instagram⁠ | ⁠TikTok⁠ | ⁠Venli⁠

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Why 86% of Your Deals Are Dying (It's Not Your Reps)

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This episode was published on February 23, 2026.

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Quota attainment stuck at 42%? After analyzing 15+ sales reports from Gong, Gartner, and RepVue (tens of thousands of salespeople, hundreds of companies), here's what's broken in B2B sales 2026: traditional playbooks don't work, buyers changed (70%...

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