Why 97% of Us Lose Our Creativity — and How to Get It Back (Lara Bowen on Innovation That Works)

In this episode of Breakthrough Innovation, we talk with Lara Bowen, Chief Innovation and Transformation Officer at Univet Optical Technologies, whose career spans art, storytelling, metaverse tech, AI, and global operations.Lara pulls back the curtain on what real innovation takes in complex, hierarchical cultures — and why you don’t need an “innovation team” to drive breakthrough change.🎨 Why creativity is everyone's job — not just the “creatives”🧠 How Lara blends art, science, and business strategy to fuel transformation🚫 Why top-down leadership kills innovation (and what to do instead)📈 How Univet built a five-year strategy with culture at its core🔑 Why strategic clarity + empowered teams = momentum and resultsIf you're in innovation, transformation, or executive leadership, this episode will rewire how you think about progress.Thanks for tuning in to Breakthrough Innovation! Want to subscribe to the podcast? Have feedback to share? Connect with us on Spotify or iTunes and leave us a review—we’d love to hear from you!