Why authenticity matters, and how it inspired a partnership with Kerry Washington, with Aurate Co-Founders Sophie Kahn and Bouchra Ezzahraoui

Joining me on the show today is Sophie Kahn and Bouchra Ezzahraoui, Co-Founders of Aurate.  Aurate is the premier, direct-to-consumer fine jewelry brand offering ethically sourced, luxury jewels without the retail markup. Founded in 2015 by Bouchra and Sophie, the company seeks to democratize the fine jewelry industry through its online driven model, accessible price points and social impact strategy. All of their jewelry is designed and manufactured with love in New York City.  In this episode we’re chatting through how they got started and brought this brand to market, why authenticity is so important in today’s world, and the key takeaways from raising capital.  LINKS WE MENTION:  Aurate’s Website Aurate’s Instagram  Sophie’s Instagram Bouchra’s Instagram Female Startup Club's Instagram  In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. If you’re interested in being part of our listener research please email Doone via [email protected] 📱 Join 160K smart chicks in the Female Startup Club universe: → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.