EPISODE · Jun 10, 2026 · 8 MIN
Why B2B Lead Gen Needs a Tiered Webinar Replay Strategy
from Lead Generation with Fexingo: Demand Gen, Pipeline Building, and B2B Lead Strategy · host Fexingo
Lucas and Luna unpack why a single webinar replay link is leaving pipeline on the table. They break down a tiered approach — gated short clips for top-of-funnel, ungated full replays with time-stamped chapters for mid-funnel, and an exclusive executive brief for late-stage buyers. Specific examples from a SaaS company that saw a 34% increase in demo requests after segmenting their replay library by buyer intent. Plus: how to structure follow-up emails for each tier without overwhelming your CRM. #B2BLeadGen #WebinarStrategy #ContentMarketing #PipelineBuilding #DemandGen #Marketing #SaaS #LeadNurturing #SalesAlignment #FexingoBusiness #BusinessPodcast #MarketingStrategy #ReplayOptimization #BuyerIntent #GatedContent #SalesEnablement #AccountBasedMarketing #ConversionOptimization Keep every episode free: buymeacoffee.com/fexingo
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Why B2B Lead Gen Needs a Tiered Webinar Replay Strategy
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