Why B2B Webinars Are Making a Comeback in 2026

What this episode covers

Episode 17 of Lead Generation with Fexingo explores the surprising resurgence of webinars as a top B2B lead gen channel in 2026. Lucas and Luna dig into new data showing that interactive, on-demand webinars now convert at 2x the rate of pre-pandemic live events, with mid-funnel leads from webinars closing at 35% higher rates. They break down why the shift to shorter, more targeted sessions—like 25-minute expert deep dives—is driving engagement, and how companies using webinar replays as gated content see 50% more demo requests. The hosts also discuss the role of AI-assisted Q&A and real-time polling in keeping audiences hooked. Plus, a candid moment about keeping the show ad-free. No fluff, just actionable insights for B2B marketers. #B2BWebinars #LeadGeneration #WebinarComeback #DemandGen #Marketing #FexingoBusiness #BusinessPodcast #B2BMarketing #InteractiveContent #OnDemandWebinars #PipelineBuilding #ConversionRates #SalesAlignment #GatedContent #AIAssisted #RealTimePolling #MidFunnel #Fexingo Keep every episode free: buymeacoffee.com/fexingo

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Frequently Asked Questions

How long is this episode of Lead Generation with Fexingo: Demand Gen, Pipeline Building, and B2B Lead Strategy?

This episode is 6 minutes long.

When was this Lead Generation with Fexingo: Demand Gen, Pipeline Building, and B2B Lead Strategy episode published?

This episode was published on May 28, 2026.

What is this episode about?

Episode 17 of Lead Generation with Fexingo explores the surprising resurgence of webinars as a top B2B lead gen channel in 2026. Lucas and Luna dig into new data showing that interactive, on-demand webinars now convert at 2x the rate of pre-pandemic...

Can I download this Lead Generation with Fexingo: Demand Gen, Pipeline Building, and B2B Lead Strategy episode?

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