Why Beauty Associations are Critical to the Evolution of the Salon/Spa Industry

Have you ever heard of the PBA (Professional Beauty Association) or ABA (Allied Beauty Association) and wondered what exactly they’re about and what they do for our industry?    In this S.O.S Roundtable discussion, Scott sits down with Nina Daily, Executive Director at PBA, Sydney Berry, Chairperson of the Board at PBA and Vince Riverso, Chairperson of the Board at ABA to talk about the impact these associations have on the standards within the beauty industry. They get real about the work that goes on behind the scenes to support ALL industry professionals, they break down some common myths, and they share how you can benefit and get involved to grow our industry the right way.    We cannot thank our guests enough not only for sitting down and sharing with us, but also for what they do to help make this industry one of the best to work in. If you want to connect with the associations to understand the benefits of being a member and/or how your voice can make a difference, check out the PBA at [www.probeauty.org](http://www.probeauty.org)(USA) or the ABA at [www.abacanada.com](http://www.abacanada.com) (Canada).   For your daily dose of digital marketing, give us a follow on TikTok and Instagram @salon.s.o.s  OR if you want to check out the video recording of this episode, you can subscribe to our YouTube channel! Hit the link below to explore.  https://www.youtube.com/@salon.s.o.s