Why “Bigger” Businesses Still Go Broke, And How You Can Build For Financial Resilience — with Mike Michalowicz | Ep. 135

Text me!I went snooping on Mike Michalowicz’s book page and found a ridiculous little “vote” widget: “I’m Mike’s biggest fan” vs “I can’t stand this guy.” When I asked him about it… he casually reveals the thumbs-down sends you to an anger management site. (An actual Easter egg with 100,000+ clicks, apparently.)Then we get into the stuff that matters: why chasing top-line revenue is a weird flex when the business (and the owner) might be starving, how Profit First is really a diagnostic tool, and why his new book The Money Habit is about building financial independence by working with your existing behaviors, not fighting them.In this episode, we cover:Why you should ask “How healthy is your business?” and not “How big is it?”The simplest way to start Profit First if you’re established – and why 1% is enough to begin“Trust wallets over words” – the lens Mike uses to make smarter decisionsAll about Mike’s new bookLinks mentioned:📌 Mike’s site: https://mikemichalowicz.com/📌 Grab my Ultimate Cheat Sheet For A Brand Story That Converts:https://brandmagnetic.com/cheatsheetIf we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic