Why Bike Shops Need Bike Fitting

🚴‍♂️ Is your bike fit holding you back? Could bike fitting improve your bike buying (or selling) experience? In this episode, we sit down with Doug from Venture Performance, a former high-level racer turned expert bike fitter, to dive deep into why bike fitting is an essential part of the ecosystem in buying a bike —whether you're a weekend warrior, a serious racer, or a bike shop owner looking to improve customer experience.Doug shares his journey from racing to bike fitting, explains common mistakes cyclists make, and reveals how a proper bike fit can boost performance, prevent injuries, and maximize comfort. We also discuss how bike shops can use fitting services to sell bikes more effectively, reducing returns and keeping customers happy.🔥 Topics Covered:✅ Why bike fitting is more than just comfort—it’s about performance & injury prevention✅ How bike shops can use fitting to increase sales & customer satisfaction✅ The biggest mistakes riders (and shops) make with bike sizing✅ Doug’s own approach to fitting himself and working with Lovelo✅ The latest trends in bike fitting and must-have upgrades🎧 Tune in for insider bike fit knowledge that will change the way you ride!📍 Guest: Doug, Venture Performance – 📍 Host: Josh Foster | Procycle Mobileprocyclemobile.comhttps://www.instagram.com/procyclemobile/📢 Subscribe for more cycling industry insights! 🚴‍♂️💨