Why Black Spot Launched Thresher

Here's what New York City-based creative agency Black Spot learned while it was working with Syfy...

An episode of the The Daily Brief Podcast | Promax podcast, hosted by The Daily Brief Podcast | Promax, titled "Why Black Spot Launched Thresher" was published on November 6, 2019 and runs 28 minutes.

November 6, 2019 ·28m · The Daily Brief Podcast | Promax

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Summary

Here's what New York City-based creative agency Black Spot learned while it was working with Syfy and Syfy Wire to produce lots of content during both San Diego and New York Comic-Con: no amount of content is ever enough for hungry fans, thus no amount is enough for hungry clients. So Black Spot came up with a new division, Thresher, to handle that sort of always-on workload. In today's episode, Black Spot and Thresher's Ian Collier and Taylor Ervin discuss the hows and whys of that launch and why they feel it was necessary in today's new world of television.

Episode Description

Here's what New York City-based creative agency Black Spot learned while it was working with Syfy and Syfy Wire to produce lots of content during both San Diego and New York Comic-Con: no amount of content is ever enough for hungry fans, thus no amount is enough for hungry clients. So Black Spot came up with a new division, Thresher, to handle that sort of always-on workload. In today's episode, Black Spot and Thresher's Ian Collier and Taylor Ervin discuss the hows and whys of that launch and why they feel it was necessary in today's new world of television.

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