EPISODE · Nov 6, 2019 · 28 MIN
Why Black Spot Launched Thresher
from The Daily Brief Podcast | Promax · host The Daily Brief Podcast | Promax
Here's what New York City-based creative agency Black Spot learned while it was working with Syfy and Syfy Wire to produce lots of content during both San Diego and New York Comic-Con: no amount of content is ever enough for hungry fans, thus no amount is enough for hungry clients. So Black Spot came up with a new division, Thresher, to handle that sort of always-on workload. In today's episode, Black Spot and Thresher's Ian Collier and Taylor Ervin discuss the hows and whys of that launch and why they feel it was necessary in today's new world of television.
What this episode covers
Here's what New York City-based creative agency Black Spot learned while it was working with Syfy and Syfy Wire to produce lots of content during both San Diego and New York Comic-Con: no amount of content is ever enough for hungry fans, thus no amount is enough for hungry clients. So Black Spot came up with a new division, Thresher, to handle that sort of always-on workload. In today's episode, Black Spot and Thresher's Ian Collier and Taylor Ervin discuss the hows and whys of that launch and why they feel it was necessary in today's new world of television.
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Why Black Spot Launched Thresher
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