Why Brands Win or Lose - Scott Davis

My guest today is Scott Davis, Chief Growth Officer at Prophet. Scott is one of the architects behind Prophet's evolution from a 35-person brand shop into a global growth consultancy with 500+ people across 16 offices, partnering with CEOs and CMOs who are serious about turning brands into a real growth engine. He leads Prophet's global go-to market, the CMO practice, and corporate marketing, sitting squarely at the intersection of strategy, execution, and results. Over his career, Scott has worked with some of the most iconic brands on the planet. Amazon, Google, Microsoft, Pfizer, IBM, the NBA, J&J, and Hershey's while also advising PE and VC firms and their portfolios on how to scale with intention.