EPISODE · Jun 18, 2024 · 42 MIN
Why building an online business is not a linear journey: Behind the scenes with Launch Magic students
from Imperfect Action · host Steph Taylor
"Prior to Launch Magic, I thought you just had a little cart button on your website and people would just press "buy". I had no idea that you had to take them through a journey before they would be ready to buy". Sound familiar? This is soooo common! In today's episode, I'm asking the big questions in a live Q&A panel that I ran with some former Launch Magic students who are all in different businesses and at different stages.- How enrolling in Launch Magic helped students to clarify their programs and how to launch them.- Why following a structured launch process helps to nurture your audience and provide them with the information that they need to make a decision to buy—even if you've already launched before.- How launching can be successful, regardless of where you're starting from.- The mental and strategic challenges that many business owners face when launching digital products (like confidence, audience building and messaging).- How being a part of a supportive community can help you to stay accountable and committed to finally getting your online course, program or membership off the ground.SHOW LINKS- Doors are currently open for Launch Magic until 20 June 2024. To find out more, visit https://learn.stephtaylor.co/launch-magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...
What this episode covers
"Prior to Launch Magic, I thought you just had a little cart button on your website and people would just press "buy". I had no idea that you had to take them through a journey before they would be ready to buy". Sound familiar? This is soooo common! In today's episode, I'm asking the big questions in a live Q&A panel that I ran with some former Launch Magic students who are all in different businesses and at different stages.- How enrolling in Launch Magic helped students to clarify their programs and how to launch them.- Why following a structured launch process helps to nurture your audience and provide them with the information that they need to make a decision to buy—even if you've already launched before.- How launching can be successful, regardless of where you're starting from.- The mental and strategic challenges that many business owners face when launching digital products (like confidence, audience building and messaging).- How being a part of a supportive community can help you to stay accountable and committed to finally getting your online course, program or membership off the ground.SHOW LINKS- Doors are currently open for Launch Magic until 20 June 2024. To find out more, visit https://learn.stephtaylor.co/launch-magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...
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Why building an online business is not a linear journey: Behind the scenes with Launch Magic students
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