Why Business Central Is the SMB Growth Engine

Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVM 👉 Full Show Notes https://www.microsoftinnovationpodcast.com/736    Adeline Ee Leow shares her journey from finance to tech, highlighting her deep expertise in Microsoft Dynamics 365 Business Central. She discusses the evolution of ERP systems, the strategic role of Business Central in SMBs and large enterprises, and how successful partners leverage innovation and collaboration with Microsoft to win major projects.  🎙️  What you’ll learn  How to assess ERP fit for SMBs vs enterprise needsWhy Business Central is ideal for scalable operationsHow to engage Microsoft’s concierge service to win dealsWhat successful partners do to stay competitiveWhen to use ISV add-ons to extend Business Central ✅ Highlights“I had to learn SQL query language to get all the reports you need out of it.”“NAV sat really nicely there… a nice ERP that kicked in to a business that's growing.”“Microsoft investing so much in this product, and it's evergreen.”“We won it from SAP.”“Microsoft does have what we call concierge service.”“Business Central is based on per country.”“You would not want to buy 20 Business Central solutions in different countries.”“When you start getting into complex finance, you will need to add on ISVs.”“Successful partners invest in people, technology, and innovation.”“Creating AI extensions that enhance Business Central.”“Putting it on AppSource and marketing it successfully.”“It’s about the people, really.”🧰 Mentioned  Microsoft Dynamics 365 Business Central: https://dynamics.microsoft.com/en-us/business-central/ Microsoft Copilot & AI Agents: https://copilot.microsoft.com AppSource for ISV Extensions: https://appsource.microsoft.com✅ Keywordsbusiness central, dynamics 365, microsoft, erp, navision, sap, oracle, sql, isv, appsource, concierge service, smbMicrosoft 365 Copilot Adoption is a Microsoft Press book for leaders and consultants. It shows how to identify high-value use cases, set guardrails, enable champions, and measure impact, so Copilot sticks. Practical frameworks, checklists, and metrics you can use this month. Get the book: https://bit.ly/CopilotAdoptionSupport the showIf you want to get in touch with me, you can message me here on Linkedin.Thanks for listening 🚀 - Mark Smith