Why buying local helps your business (Business Development &Marketing) episode artwork

EPISODE · Jun 3, 2026 · 12 MIN

Why buying local helps your business (Business Development &Marketing)

from The 5 Minute Business Boost®

We often ask customers to support local, but how often do we think about where our own business dollars are going?In this episode, Sam explores why buying local isn't just good for the community — it's good business.From building stronger relationships and improving service levels to supporting local jobs and creating economic resilience, buying local can have a significant impact on your business and the region around you.Drawing on Australian research and real-world examples, Sam explains the local multiplier effect and why even small purchasing decisions can make a difference.What You'll Learn:• Why small businesses make up 97.3% of Australian businesses • The economic impact of spending locally • What the local multiplier effect means for your community • Why local suppliers often provide greater value than the cheapest option • How buying local strengthens regional economies and creates jobs • A simple question every business owner should ask before making their next purchaseBecause when local businesses support local businesses, everybody wins.------------------------------------------------888----------------------------------------If you enjoyed this episode, hit subscribe, share it with another small business owner, and leave a review — it helps more people find the show.Head to the website to sign up for the 5-Minute Business Boost newsletter, or explore how we can work together across consulting, marketing strategy, social media, workshops, mentoring, or a focused 1-hour session.New podcast episodes drop weekly every Wednesday at 10 am and newsie now monthly.Follow along on social media @samhickscomau — and remember, in small business, anything is possible.#smallbusiness #marketingstrategy #businessdevelopment #5minutebusinessboost #podcast #regionalbusiness #samhicks

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Why buying local helps your business (Business Development &Marketing)

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