Why Chasing Growth Over Profit Cost This Founder $800K -- with Joel Steele episode artwork

EPISODE · Apr 20, 2026 · 39 MIN

Why Chasing Growth Over Profit Cost This Founder $800K -- with Joel Steele

from My Favorite Mistake: Learning Without Blame in Business and Leadership · host Mark Graban

At 24 years old, Joel Steele was buried in what would be roughly $800,000 of debt in today's dollars - the wreckage of a healthy fast food restaurant chain he had poured himself into since college. He had three locations, media coverage, and a fourth lease in his hand. What he didn't have was a team, a mentor, or a profit. Episode page with links, video, and more In this conversation with Mark Graban on My Favorite Mistake, Joel takes apart what actually went wrong. It wasn't the concept - healthy fast food was ahead of its time. It was that he had set the wrong metric. He was measuring growth instead of profitability. He was doing every job himself. And when warning signs appeared (literally, as sewage backing up four feet high in the middle of a lunch rush), he kept going. Joel shares the moment he finally took off the blinders, the catatonic stretch that followed, and how he rebuilt - first into a successful financial services firm, and now as the author of Life Switch: How to Experience the Power of Living On. He explains what it means to live "on" versus "off," why he designed a $1 million charitable commitment into the book itself, and what he tells high achievers - including pro athletes - who are trying to figure out what comes next. A thoughtful conversation about founder blinders, the trap of confusing growth with success, and the psychology of coming back after a public failure.

Episode metadata supplied by the publisher feed · Published Apr 20, 2026

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Joel Steele built a healthy fast food chain before he was 25 and watched it collapse into roughly $800,000 of debt. He joins Mark Graban to share what founders miss when they chase growth instead of profit, and how he rebuilt from rock bottom into a successful financial services firm and a book with a $1 million charitable mission.

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Why Chasing Growth Over Profit Cost This Founder $800K -- with Joel Steele

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