Why Chick-fil-A Launched a ‘Play App,’ and How Mobile Will Change the CX Game

from QSR Uncut · host QSR magazine

Megan Hastings, head of customer insight strategy at Quantum Metric, joins QSR editorial director Danny Klein to discuss Chick-fil-A’s recent decision to get into the engagement game and, more broadly, how mobile platforms and devices are paving way for QSRs to foster innovative digital experiences with customers.

Episode metadata supplied by the publisher feed · Published Jan 16, 2025

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Why Chick-fil-A Launched a ‘Play App,’ and How Mobile Will Change the CX Game

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