Why Chili’s Is Winning While Other Restaurants Struggle (August 18, 2025)

Chili’s just posted five straight quarters of growth and a 39% sales jump, bucking the trend in a struggling casual dining sector.On today’s Market Outsiders, Jenny Rae and Namaan unpack what’s behind Chili’s surge and why its real competition may be McDonald’s and Chick-fil-A, not Outback or Applebee’s.They also explore how Chili’s is threading the needle on pricing strategy, what it reveals about consumer behavior, and why the chain has become a rare bright spot in restaurants.Links:Daily Mail: Family favorite restaurant chain booming thanks to cracking deals… as industry strugglesSimon-Kucher: Price discrimination: Strategies, legality, and implications for businessesMore Market Outsiders:Connect with Namaan and Jenny Rae on LinkedInFollow Management Consulted on LinkedIn and subscribe on YouTube