Why Choosing a Niche Is The First Step to Getting a £70K HR Consultancy

This episode is all about defining a target market and why that's an essential step in your marketing puzzle.You'll discover:How to decide on a target market that's right for you.Why defining a target market is the most important thing you can do for your business.What you should consider before deciding on a target market.The 1 simple thing you need to know once you've defined your target market that'll help you sell your services - or not.You need to niche to get any sales, right? WRONG. In fact, if you don't follow the advice in this podcast you might kill any possibility of getting any sales whatsoever.There are 3 key things to consider when choosing your target market - discover them here so you get it done right the first time.PLUS, the essential factors you MUST consider when reviewing your target market.Show notes:00:00 Intro01:30 Definition of target market.02:30 Definition of niching.03:30 Benefits of defining a target market.06:30 What to consider before you define your target market.09:00 How to define a target market.11:00 What to consider when adding extra detail to your target market definition.12:00 Common issues when defining a target market.14:00 Summarising your target market.15:00 What do with your target market summary.16:30 Summary18:30 LinkedIn: What's hot and what's not. Want my help getting more leads and clients for your HR consultancy? 1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth. 👉 https://theinfluentialconsultant.co.uk/the-book/ 2️⃣ Work with me Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again. 👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/