Why Clear Positioning Matters: A Conversation with Gretchen Wegner, Founder of the Anti-Boring Learning Lab

Welcome to The Tutor Mentor podcast! In today's episode, we're joined by Gretchen Wegner, the founder of the Anti-Boring Learning Lab! Gretchen built a thriving academic coaching practice by doing something most tutors weren't doing — teaching her students the actual science of how learning works. That approach became the Anti-Boring Toolkit, and when other educators saw the results, they wanted to learn more from her. Today we're talking about something every tutor needs to hear: how having a clear, research-backed framework for what you teach doesn't just help your students — it attracts better clients and the right kind of referral partners.Gretchen shares why it is important to have a clear positioning for your business. When it's clear who you are and what you do, the door opens for the right clients and referral partners to say yes to you!If you would like to contact Gretchen or learn more about the Anti-Boring Learning Lab, please visit https://antiboringlearninglab.com/ or send her a message at [email protected]'s connect!Email: [email protected]: ourlearningstudio.comSubscribe to the newsletter for tutoring business owners where I offer tips to add value to your business:https://ourlearningstudio.com/support-for-tutors