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EPISODE · Oct 30, 2023 · 9 MIN

Why Consumers Aren't Using Your Referral Program

from Today in Digital Marketing · host Tod Maffin

The ad-free Facebook has arrived. But it’ll cost you plenty. Plus: The one change you should make to your referral program. What consumers say about your midroll ads. And the Threads feature marketers all want is on its way..📰 Get our free daily newsletter🆘 Need help with your social media? Check us out: engageQ digital🌍 Follow us on social media or contact us.Securing your traffic has become EssentialRecent studies show that over 27% of internet traffic is invalid, costing advertisers billions annually. And it's only getting worse!CHEQ Essentials operates advanced algorithms and real-time monitoring capabilities to detect and block all fraudulent sources. Implement CHEQ Essentials to protect your ads and websites, divert your resources towards human traffic and unlock your marketing activity's full potential.Click here to enjoy an extended trial AND a 10% discount exclusively for our listeners..STORY LINKS (premium exclusive)Google Again Says Schema Does Not Make Your Site Rank BetterMeta to offer ad-free subscription in Europe in bid to keep tracking other users | TechCrunchI Will Get a Reward, Too: When Disclosing the Referrer Reward Increases Referring - Minzhe Xu, Zhihao Yu, Yanping Tu, 202391% of shoppers won’t purchase from brands who serve ‘intrusive’ adsAd duopoly looks over its shoulder as Amazon ad revenues jump 26%Threads Is Developing an API, Though Remains Wary of News Content InfluenceExpanding Meta Verified to Businesses in Canada | Meta.PREMIUM HELP✨ Need Help? Update Card • Cancel✉️ Contact Us: Email or Send Voicemail·ADVERTISING📈 Advertising Options📰 $20 Classified Ads·GET MORE FROM US✉️ Contact Us: Email or Send Voicemail📰 Our free daily newsletter🎙️ Our other podcast "Behind the Ad"📰 Our “The Top Story” LinkedIn newsletter🤝 Our Slack community⭐ Review the podcast·UPGRADE YOUR SKILLS• Inside Google Ads with Jyll Saskin Gales• Google Ads for Beginners with Jyll Saskin Gales• Foxwell Slack Group and CoursesSome links in these show notes may provide affiliate revenue to us.·Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.Privacy & Opt-Out: https://redcircle.com/privacy

What this episode covers

The ad-free Facebook has arrived. But it’ll cost you plenty. Plus: The one change you should make to your referral program. What consumers say about your midroll ads. And the Threads feature marketers all want is on its way. Privacy & Opt-Out: https://redcircle.com/privacy

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Why Consumers Aren't Using Your Referral Program

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Frequently Asked Questions

How long is this episode of Today in Digital Marketing?

This episode is 9 minutes long.

When was this Today in Digital Marketing episode published?

This episode was published on October 30, 2023.

What is this episode about?

The ad-free Facebook has arrived. But it’ll cost you plenty. Plus: The one change you should make to your referral program. What consumers say about your midroll ads. And the Threads feature marketers all want is on its way..📰 Get our free daily...

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