EPISODE · May 17, 2026 · 6 MIN
Why Consumption Pricing Makes Forecasting Harder with Devavrat Shah
from Revenue Builders · host Force Management
Consumption pricing puts pressure on the forecast in places traditional SaaS models rarely exposed. Total usage may be easier to model from the CFO’s seat, but the field still has to answer harder questions: which customer, which channel, which rep, and when. In this replay segment, Devavrat Shah explains how AI can help teams learn across cohorts, spot patterns in uneven data, and create more trust in a forecast that would otherwise depend on isolated judgment calls. Devavrat Shah is an MIT professor, director of MIT’s Statistics and Data Science Center, and co-founder and CEO of Ikigai Labs. He brings a data science and operator’s perspective to forecasting, consumption pricing, and enterprise AI. Connect with Devavrat: LinkedIn Listen to the full episode here: Understanding AI Through History and Practical Application with Devavrat Shah Hosted by five-time CRO John McMahon and Force Management Co-Founder John Kaplan, the Revenue Builders podcast goes behind the scenes with the sales leaders who have been there, done that, and seen the results. This show is brought to you by Force Management. We help companies improve sales performance, executing their growth strategy at the point of sale. Connect with Us: LinkedInYouTubeForce Management
What this episode covers
In this replay segment, Devavrat Shah explains how AI can help teams learn across cohorts, spot patterns in uneven data, and create more trust in a forecast that would otherwise depend on isolated judgment calls.
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Why Consumption Pricing Makes Forecasting Harder with Devavrat Shah
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