Why Creative Leadership Will Define What’s Next - The Future of Business

Welcome back to The Lunchtime Series with Kevin Britz and co-host Craig Page-Lee! 🎧 In this thought-provoking episode—the final one for May 2025—we dive deep into the future of leadership, business strategy, and creative thinking.We explore why logic alone is no longer enough, and how imagination, resonance, and storytelling are the true levers of transformation in the modern workplace.Featuring insights from a recent Fast Company article, we unpack how leadership must evolve from managing the known to imagining the unknown.If you’re a leader, strategist, creative, or anyone curious about the next frontier of business—this one’s for you. 👇⸻📍Timestamps00:06 – Welcome and intro 🎬00:55 – Kevin returns as “The Voice of Steve” 🎙️01:44 – Marketing through South African nuance 🇿🇦03:00 – CEO personal brand and strategic impact 💼04:08 – Why leadership needs creators, not just strategists05:57 – Vision, creativity, and bold thinking shape the future 🔮07:14 – Imagination vs management: the shift in leadership10:13 – Emotional infrastructure is lacking in today’s culture 💔12:00 – Resonance, creativity, and the C-suite 🎨14:42 – Mindset, silence, and the new model for leadership 🧠16:03 – Logic informs, emotion compels ❤️18:02 – Can creatives lead the boardroom? Yes—with training 🧑‍🎨21:02 – The boardroom as a symphony 🎼25:33 – The 4-part framework for creative leadership 💡26:06 – Sense before you solve 🔍26:55 – Design the experience, not just the strategy 🛠️28:06 – Use storytelling as a strategic tool 📖28:53 – Invite diverse perspectives 🧠🌍31:00 – Why intuition and resonance now lead the business game ✨34:25 – Quote of the day: “The future of business won’t be managed into being. It will be imagined into being.” 🚀⸻Mentioned Article:“Why Your Leadership Team Needs Creators, Not Just Strategists”By Tony Martignetti – Published on FastCompany.com⸻🎧 Listen to the podcast on:Apple Podcasts, Spotify, Google Podcasts, Pocket Casts⸻🌐 Connect with Kevin & Craig:Visit www.kevinbritz.com for more insights⸻📢 Hashtags:#CreativeLeadership, #FutureOfWork, #BusinessStrategy, #CEOBranding, #HumanCentricLeadership, #DesignThinking, #LeadershipDevelopment, #MarketingStrategy, #LunchtimeSeries, #PodcastSouthAfrica, #VoiceOfSteve, #EmotionalIntelligence, #WorkplaceCulture, #LeadershipMindset, #NeuroscienceForBusiness, #CorporateCreativity, #ResonanceLeadership, #KevinBritz, #CraigPageLee