EPISODE · Jun 16, 2026 · 36 MIN
Why Creators Will Own The Next Era of Live Sports · Creator Sports Network Co-Founder Barrick Prince
from Under the Number · host Brent Peus
Barrick Prince is the Co-Founder of Creator Sports Network, a network of live digital content creators broadcasting live sports the way NBC, ABC, and Fox once built national reach through hundreds of local affiliate stations. A 20-year television veteran who was inside Twitch when COVID hit, Barrick breaks down the "Live Social Creator Window", a brand new category of broadcast rights his team legally defined and is currently the only company in the world licensing. On this episode of Under the Number, we cover:→ Why creators are the new affiliate stations, and how that makes a TV network infinitely scalable without FCC geography→ The Live Social Creator Window: inventing a broadcast rights category from scratch and writing it into league contracts→ How CSN turns off-the-books young viewers into a brand new revenue line for leagues and rights holders→ The Samsung activation that makes a YouTube stream look like you are watching on a Samsung TV→ Why Mr. Beast, iShowSpeed, and xQc replaced Tom Cruise and Julia Roberts as the new superstars→ Periscope, Justin.tv, and the timing that finally made IRL live streaming work→ The 15-year-old math problem every league is quietly ignoringGet off the sidelines—subscribe to Under the Number on Substack: Watch on YouTube → https://youtu.be/6jU5WWHB9b0Watch on Spotify → https://open.spotify.com/show/4mj9Z1nJZabBH88AZr2lBpListen on Apple Podcasts → https://podcasts.apple.com/us/podcast/under-the-number/id1730764733Check out Skybox → https://www.skyboxmedia.com/#CreatorSportsNetwork #LiveStreaming #UnderTheNumber #SportsBusiness #CreatorEconomy
What this episode covers
Barrick Prince is the Co-Founder of Creator Sports Network, a network of live digital content creators broadcasting live sports the way NBC, ABC, and Fox once built national reach through hundreds of local affiliate stations. A 20-year television veteran who was inside Twitch when COVID hit, Barrick breaks down the "Live Social Creator Window", a brand new category of broadcast rights his team legally defined and is currently the only company in the world licensing. On this episode of Under the Number, we cover:→ Why creators are the new affiliate stations, and how that makes a TV network infinitely scalable without FCC geography→ The Live Social Creator Window: inventing a broadcast rights category from scratch and writing it into league contracts→ How CSN turns off-the-books young viewers into a brand new revenue line for leagues and rights holders→ The Samsung activation that makes a YouTube stream look like you are watching on a Samsung TV→ Why Mr. Beast, iShowSpeed, and xQc replaced Tom Cruise and Julia Roberts as the new superstars→ Periscope, Justin.tv, and the timing that finally made IRL live streaming work→ The 15-year-old math problem every league is quietly ignoringGet off the sidelines—subscribe to Under the Number on Substack: Watch on YouTube → https://youtu.be/6jU5WWHB9b0Watch on Spotify → https://open.spotify.com/show/4mj9Z1nJZabBH88AZr2lBpListen on Apple Podcasts → https://podcasts.apple.com/us/podcast/under-the-number/id1730764733Check out Skybox → https://www.skyboxmedia.com/#CreatorSportsNetwork #LiveStreaming #UnderTheNumber #SportsBusiness #CreatorEconomy
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Why Creators Will Own The Next Era of Live Sports · Creator Sports Network Co-Founder Barrick Prince
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