Why Data is King...And How to Use it to Dominate REI

In this episode, Andrew sits down with Stephen Morales, co-founder of Prime Tracers. Stephen shares his journey from new agent to building one of the most trusted data companies for real estate investors.In this episode:• Lessons from breaking into underserved markets• How top investors & agents leverage data to scale their business• The turning point that showed why data accuracy matters most• How Prime Tracers became the go-to for accurate contact data• Why accuracy in contact data can make or break your businessStephen Morales is the co-founder of Prime Tracers, a data company delivering industry-leading skip tracing and contact enrichment solutions. He specializes in commercial and multifamily real estate, leading acquisitions, brokerage operations, and strategic deal-making. With deep expertise in data-driven outreach, Stephen helps clients scale investor lists, uncover off-market property owners, and optimize lead generation. He is known for building high-performance teams, fostering client relationships, and consistently driving growth through innovative technology. Stephen also runs outbound campaigns and automation systems that accelerate capital raising and business development.Mentioned/associated with this episode: STEPHEN MORALESCo-founder - Prime TracersWebsite: https://prime-tracers.app/homeEmail: [email protected]: https://www.facebook.com/PrimeTracersOfficialLI: https://www.linkedin.com/in/stephen-morales-824a667a/IG: https://www.instagram.com/primetracers/Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalksTeam Lead Talks Instagram: https://www.instagram.com/teamleadtalksTeam Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcastTeam Lead Talks Spotify: https://open.spotify.com/user/31pj6uetfam6ciglmas3dhwdn2dm?si=7a46f0883e0f4ef6Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcastBILLIONS: https://joinbillions.com/Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?Become an integral part of an exceptional network of esteemed real estate experts.Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.