Why Do Projects Fail When They Move Across Media? episode artwork

EPISODE · Jun 10, 2026 · 12 MIN

Why Do Projects Fail When They Move Across Media?

from The Deep Media Pulse · host Licensing Magazine/Animation Journal

Christian Fonnesbech, Founder and Head of IP at Leverage, sat down with us to answer a difficult question: “What does transmedia mean in 2026?” On the way, we discussed the most common mistakes that should be avoided when working with an IP as well as the way IPs are changing with the evolving media landscape.

Episode metadata supplied by the publisher feed · Published Jun 10, 2026

Christian Fonnesbech, Founder and Head of IP at Leverage, sat down with us to answer a difficult question: “What does transmedia mean in 2026?” On the way, we discussed the most common mistakes that should be avoided when working with an IP as well as the way IPs are changing with the evolving media landscape.

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Why Do Projects Fail When They Move Across Media?

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Christian Fonnesbech, Founder and Head of IP at Leverage, sat down with us to answer a difficult question: “What does transmedia mean in 2026?” On the way, we discussed the most common mistakes that should be avoided when working with an IP as well...

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