Why do we need more women in B2B sales

Do you know that only 12% of leadership positions in sales are occupied by women?Women have better close rates than men yet they rarely make it to top levels in the sales function. No points for guessing that it is yet another so-called ‘male-dominated’ function. So then there are a few questions that follow this stated fact.What are the B2B organizations doing to bridge this talent gap?What comes in the way of women getting into a sales career?How can we build a supportive ecosystem for women to thrive in sales?All these and more questions are answered in today’s episode as I sit with my friend Chitra Singh who is the founder of SalesWomentoring - India’s first community for women in sales.Listen now!