Why Do You Set Up URL Redirects for New Projects?

Today's question comes from James, who asks about my strategy around websites and product URLs. Why (and how) do I set up new URLs like http://ebooksthesmartway.com/ that redirect to a page on the Smart Passive Income website? Do you have a question about your website setup? Record it at http://www.askpat.com/. Thanks to our sponsor, Design Crowd. To learn more about working with their designers, go to http://designcrowd.com/askpat. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.