Why Doing Everything Yourself Is Keeping Your Business Small with April Hiatt

After nearly a decade as a website designer and sales funnel strategist, April Hiatt realized that being highly skilled at a job didn't mean she was actually passionate about it. Facing the loneliness of an empty nest and solo entrepreneurship, she pivoted to build a movement: Wise Woman Masterminds. In this episode, April and Rachel discuss the power of peer-to-peer masterminds, the importance of strategic networking, and how to scale a business by finally letting go of the reins. April shares her framework for running effective "hot seats," the massive ROI of hiring help and creating video SOPs, and why women entrepreneurs need to step into their leadership and stop doing it all alone.KEY TOPICS: Transitioning from a solitary service provider to a community builderThe difference between group coaching and peer-to-peer mastermindsOvercoming the loneliness and imposter syndrome of entrepreneurshipHow to facilitate impactful "hot seats" for business breakthroughsDelegating tasks and creating Standard Operating Procedures (SOPs) by recording workflowsThe abundance mindset of strategic networking and connectionCHAPTERS: 00:00:02 - Building a Movement: Wise Woman Masterminds00:02:28 - April's origin story of building her first site for a mental health clinic because she knew what mothers were looking for.00:05:22 - The Cancun Epiphany00:08:46 - The Mastermind Blueprint00:13:14 - Celebrating wins, member-led trainings, and rotating hot seats00:25:47 - The Hot Seat that Built a YouTube Empire00:29:16 - Strategic Introductions00:33:25 - Scaling Up and Letting Go00:40:43 - Why women need to own their expertise and allow others to follow them00:45:47 - The Wise Woman ConferencesABOUT APRIL: April Hiatt is the founder of WISE WOMEN Masterminds®, a nationally recognized mastermind organization and powerful community for women entrepreneurs who are building profitable, purpose-driven businesses and want to grow alongside other extraordinary women. WISE WOMEN has quickly become known for its depth, connection, and real results. Built on collaboration, generosity, and proven strategy, the community supports women business owners in expanding their income, confidence, and leadership… while staying aligned with who they truly are. April also hosts powerful business mastermind conferences twice a year, creating one of the largest women’s business mastermind experiences of its kind. She believes when women gather with intention, everything changes.RESOURCES MENTIONED: - The WISE WOMEN Spring Conference: Power Circles is happening April 23rd and 24th. This is the largest women's business peer-to-peer mastermind conference of it's kind! https://wisewomenconference.com- WISE WOMEN offers both in-person and online Power Circle mastermind groups for women who are ready to grow faster with the power of other women beside them. Mastermind groups open now: https://wiseewomenmasterminds.comFOLLOW APRIL: IG: https://www.instagram.com/wisewomenmasterminds/FB (professional): https://www.facebook.com/april.d.hiattJoin the WISE WOMEN Masterminds FB group: https://www.facebook.com/groups/wisewomenmastermindLI: https://www.linkedin.com/in/april-hiatt/Follow the Host, Rachel Bernier-Green:LinkedIn: https://www.linkedin.com/in/rachelberniergreen/Website: www.instagram.com/jointhryvo/Instagram: www.instagram.com/jointhryvo/LinkedIn (Company): www.linkedin.com/company/jointhryvo/Twitter/X: x.com/jointhryvoFacebook: www.facebook.com/jointhryvoTiktok: www.tiktok.com/@jointhryvoListening Links:Spotify: https://open.spotify.com/show/0kmrlBqo4QHftlfmqo2Q32Apple: https://podcasts.apple.com/us/podcast/the-purpose-profit-shift/id1829627732Youtube: https://www.youtube.com/@PurposeProfitShift----------------------------If this episode resonated with you, subscribe, leave a review, and share it with a fellow business owner who needs to hear this!