Why Ebony Green Stopped Trying to Do Everything Herself

You know you were made for more than a packed caseload and an endless to-do list, but figuring out how to actually build the business can feel like guesswork. In this special business edition of The Growth Lab, Luba sits down with Ebony Green, owner and CEO of The Speak Center, creator of the SLP Business Suite, and founder of the Made for More movement, for an honest look at what it really takes to grow a speech practice on purpose. Ebony breaks down her three phases of intentional acceleration, from stabilizing as the operator, to building systems that run without you, to stepping into legacy and longevity as a CEO. She shares the client who almost made her quit, why she finally stopped trying to do everything herself, and the shift from delegating tasks to delegating decisions. If you are an SLP who knows there is more but you are figuring it out in real time, this conversation is your permission slip.Ebony on Instagram: @slpbizqueen (personal), @theslpbusiness_suite (business)Made for More conference: @madeformoreslpEbony Green on LinkedInThe SLP Business Suite (her online education platform, home of the School Contracting Masterclass): https://theslpbusinesssuite.teachable.comConnect with Luba on Instagram: https://www.instagram.com/lubapatlakh/Get a copy of Bobo Wears a Bowtie: bobowearsabowtie.comLuba's website: lubapatlakh.comThe Confident IEP Parent ebook: theconfidentiepparent.comJoin the Parent Pathway: https://www.skool.com/the-parent-pathway/00:02:52 Meet Ebony Green00:03:54 From proving herself to leading on purpose00:10:35 The school job that pushed her to start her practice00:13:36 The client who almost made her quit00:18:20 Phase one, stabilizing as the operator00:21:05 Why school contracts made sense00:24:38 Did your cash register ring today00:29:04 Phase two, building the architecture00:31:52 Delegating decisions, not just tasks00:46:33 Phase three, leadership, legacy, and longevity