Why every company wants a podcast now

What this episode covers

There’s something strange happening these days in the podcast world — in particular, the way companies that deal in money have been using podcasting as not just an entertainment medium, but a unique kind of hybrid of marketing, thought leadership, and networking. Guest host David Pierce and Vulture podcast critic Nick Quah break it all down. Links: How Venture Capitalists Use Podcasts to Lure in Founders | Vanity Fair Your Next Podcast Interview Might Be a Meeting In Disguise | Bloomberg Elliott launches podcast in attack ploy aimed at Southwest | Axios How podcasts became the new battleground state | Vulture In the “Podcast Election,” Trump talked to vastly more people | Edison Research Podcasts become politician magnets | Axios Founders of podcast ‘Acquired’ are raising an investment fund | GeekWire Podcaster-turned-VC Harry Stebbings raises $400m for third fund | Sifted Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. Our producers are Kate Cox and Nick Statt. Our editor is Callie Wright. Our supervising producer is Liam James. The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Frequently Asked Questions

How long is this episode of Decoder with Nilay Patel?

This episode is 38 minutes long.

When was this Decoder with Nilay Patel episode published?

This episode was published on December 11, 2024.

What is this episode about?

There’s something strange happening these days in the podcast world — in particular, the way companies that deal in money have been using podcasting as not just an entertainment medium, but a unique kind of hybrid of marketing, thought leadership,...

Can I download this Decoder with Nilay Patel episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.