Why ‘fake it till you make it’ is terrible for business

Entrepreneur and Childs Farm founder Joanna Jensen shares how a know-it-all attitude can stall growth and why confidence alone can’t save a struggling enterprise. She discusses lessons from her new book, ‘Making Business Child’s Play: How to Build a Winning Brand’, a practical guide to creating companies that last. See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Nov 12, 2025

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Why ‘fake it till you make it’ is terrible for business

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