Why Great Books Fail (and How to Launch Yours the Right Way) with Keren Kilgore episode artwork

EPISODE · Jan 30, 2026 · 27 MIN

Why Great Books Fail (and How to Launch Yours the Right Way) with Keren Kilgore

from Collaborators UNITE Podcast

In this episode of Collaborators Unite, host Chuck Anderson speaks with book launch expert Keren Kilgore about the intricacies of writing, publishing, and marketing a book. They discuss the importance of having a strategic plan for book launches, common mistakes authors make, and how to monetize a book beyond just sales. Keren emphasizes the need for authors to connect energetically with their message and the significance of marketing in ensuring a book's success. The conversation also highlights the importance of timing in launching a book and the support available for authors throughout the process.GUEST BIOKeren Kilgore is a publishing and book launch expert with over 25 years of experience helping authors bring powerful messages into the world. She specializes in author coaching, editing, publishing, and strategic book marketing, ensuring writers retain full ownership of their content and royalties. Through her signature Book Launch Blueprint and holistic, energetically aligned approach, Keren helps transformational leaders turn their books into platforms for impact, income, and influence.CHAPTERS:00:00 Introduction to the Podcast and Guest01:08 The Importance of Book Launching02:04 Karen's Background in Publishing03:22 Common Mistakes Authors Make05:37 The Blueprint for a Successful Book Launch07:59 The Importance of Timing in Marketing09:14 Monetizing Your Book Beyond Sales11:12 Transformational Impact of Books14:24 When to Start Working with a Publishing Expert17:16 Energetic Connection in Writing19:10 Marketing Strategies for Authors22:25 Final Thoughts and Next StepsLINKS:Book Launch Blueprint Programhttps://90daybooklaunchblueprint.com/Free Masterclass: “The 7 Hidden Traps That Sink Book Launches (and How to Avoid Them)”https://90daybooklaunchblueprint.com/7hiddentrapsBook Assessments / Author Coaching Serviceshttps://quantumshiftmedia.com/book-assessmentWas this episode helpful?Please leave us a review and subscribe to the show to be notified of future episodes.Until next time, keep moving forward!Chuck Anderson,Affiliate Management Expert + Investor + Mentorhttps://AffiliateManagementExpert.com/

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Why Great Books Fail (and How to Launch Yours the Right Way) with Keren Kilgore

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