Why He Chose Memory Care Over Multifamily or Self-Storage

In this episode, Aaron sits down with Pedro Luna, a former aerospace engineer who pivoted into real estate and ultimately found his calling in senior care. Pedro and his wife are currently developing two 16-bed assisted living and memory care homes in Oklahoma, focused on delivering dignified, high-quality care for seniors. He shares why he left aerospace, how he discovered the senior living niche, what drew him to purpose-driven work, and the real challenges behind building and operating small-format care homes. Pedro also breaks down his development model, regulatory lessons, and how he's raising capital to bring these homes to life. 00:00 Intro 00:49 From Aerospace to Real Estate 05:12 Discovering the Senior Care Niche 07:42 Building a Senior Care Business 09:05 The 16-Bed Model: A Math Problem 12:04 Navigating Regulations & Local Relationships 15:55 Raising Capital and Investor Opportunities 28:46 Closing Thoughts & Contact Info Follow Pedro- https://www.facebook.com/pedrolunaokc